Tencent Video TV App, known as Cloud Aurora, recently launched its 3.0 version, bringing a major update that enhances the user experience on large screens. The new design features a waterfall layout, which not only offers more visually appealing content but also aligns better with user habits. This makes navigation smoother and more intuitive, especially for those who use remote controls or touchpads.
The waterfall layout, commonly used in web design, has gained popularity on mobile devices due to its one-handed operation convenience. Now, Cloud Aurora brings this layout to smart TVs, transforming how users browse content. Instead of flipping through pages, users can now scroll up and down using the remote, making it easier to find what they want. At the same time, the app still supports page-flipping for users who prefer that method, ensuring flexibility and a broader range of content display.
With the new "Waterfall Flow Layout," the amount of content available to users has significantly increased—up to five to six times more than before. On the channel display page, all major categories are now visible, including movies, TV series, variety shows, children's content, animations, and special channels like "King of Glory," sports, music, and documentaries. Users can navigate to their preferred channels in three different ways: by sliding the top navigation bar, selecting directly from the channel page, or pressing the left button on the list page to switch quickly.
In addition to the improved layout, Cloud Aurora 3.0 focuses on deeper personalization. Each channel’s homepage is now divided into specific modules, such as "Hit Theater," "Paping Film Stars," "Watercress Score Dramas," and "Gongdou Rights Dramas." These allow users to easily find content based on their interests. A new personalized recommendation module has also been added, using user behavior and preferences to suggest relevant videos.
The new children’s channel is designed with both kids and parents in mind. Animated star avatars help children identify content they like at a glance, while age-based, region-based, and genre-based categorization allows parents to select suitable content for their children.
Other improvements include a quick return-to-top feature, which lets users jump back to the top of the screen with a single press instead of scrolling manually. A convenient function panel is accessible from any page, offering quick access to settings, search, feedback, and more. Additionally, a simple filtering system helps users locate content faster on list pages.
Looking ahead, Cloud Aurora will continue to bring exclusive content from Tencent Video to the big screen, including popular dramas like *Rugao*, *Roller*, and *You and My Time*, as well as variety shows like *Real Men 3* and *Tomorrow's Son 2*. It will also feature live events such as the 2018 LiveMusic 2 concert and classic documentaries like *Blue Planet 2*.
In the future, Cloud Aurora aims to keep evolving, translating deeper insights into user needs into more intuitive and enjoyable experiences. As one of the most knowledgeable smart TV apps, it continues to deliver high-quality content tailored to every viewer. To try the latest version, visit the official website at tv.qq.com or download it through your smart TV or set-top box application market. For more information about smart TVs and set-top boxes, check out Sofa Butler (http://), a leading platform for smart TV and box-related news and support.
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