CANTV Super TV U65 National Channel Conference officially released
Although CANTV has such an advantage, it has never been as successful as other newcomers, pursuing the so-called rapid development. Instead, it is proceeding from the basics of making products in a down-to-earth manner, focusing on building smart audio/video equipments with ingenuity and sincerity. The smart home ecosystem service platform has done its homework from product to content to service to channel CAN smart terminals.
Professional products start value war
"Entrance to the world," as the smart center of the living room, Internet TV is an important entrance to the home Internet. Since its introduction, CAN has been adhering to the brand concept of “specializing on what it is designed for, and not looking at what has been doneâ€, aiming to create high-quality intelligent terminal products. Among them, the CANTV Super TV series brand mainly focuses on the layout of the living room economy, relying on CIBN's full range of Internet TV resources, and strives to create an ecological service platform integrating audio and video entertainment, big screen games, and life services. In addition to CANTV Super TV series brand, CAN Intelligent Terminal also owns CANbox Super Cloud Box series and CANbar Super Sound Blaster series with OTT function.
As far as the current situation is concerned, although the time for the CAN intelligent terminal to enter the market is not too early, but the CAN intelligent terminal product does not rely on the industry's "low-cost" strategy to acquire users, but from the perspective of professional products, will " The price war has reached the "value war" level. In product design, CANTV has assembled a large number of R&D personnel and SARFT experts and industry masters, and has carefully polished every product for the consumer. Good hardware, good image quality, and good sound are everywhere. At the same time, with the help of its own industrial genetic superiority, CAN intelligent terminal also vigorously integrates core resources, strengthens win-win cooperation with the Internet industry, and continues to climb together. Recently, in order to coordinate with its brand strategy, CAN products have reached the hands of consumers. The terminal has invested tens of millions and helped Chinese music. It has jointly created a star star reality show “Grammy's Tribute to China Star†with Dragon TV, and has joined top Chinese musicians such as Liu Huan, Sandy Lam, and Cui Jian. Due to the quality concept of CAN intelligent terminals, brands and products have also been highly recognized by consumers. For example, in the just-before-seen shopping festival, CAN Intelligent Terminal CANTV Super TV series brand 49-inch new C49S The sales volume of 27,000 units ranks first in the same-size Internet TV. This kind of transcript speaks for a brand new intelligent terminal brand.
Online and offline omnichannel linkage
As we all know, the Internet TV channel is made up of two major modules: TV sets and content services. While building the TV itself and content services, channel construction is also a top priority. In this special event of CANTV, which was held on September 15 this year, Suning's “9.15 CANTV Super TV Blue Storm†special event, 3,000 CANTV Super TVs C43 were sold out by consumers in just 20 minutes. There is a clear bonus compared to the booming online channel vitality. Therefore, in the current TV market, both traditional brands and Internet brands have high hopes for online, CAN smart terminal brands from the self-operated e-commerce platform CAN mall to the tripartite platform Suning, Gome, Tmall, Jingdong and other major online coverage Platform, online After we finished, we took a look at the situation under the CAN intelligent terminal line. While the online channel was in full swing, the CAN intelligent terminal brand also actively set up the construction of offline channels nationwide. Under the "vendor integration" strategy of channel operations, through the channel sinking in key areas, a standardized and specialized marketing mechanism and marketing model have been established. CAN brand leader Fu Qiang, general manager said that CANTV will not be sold exclusively online, but hope that more consumers can experience the unique charm of CAN smart terminals online, and as early as six months ago, CANTV began to deploy in the country Experience shops and sales channels offline, so the current situation has gradually formed a full-channel coverage.
It is reported that on November 20th, Global Zhida will hold the National Channel Launch Conference 2015. Henan Station will serve as the first stop and serve as a key province for offline channels. Today, 17 prefecture-level subcontractors in Henan have clearly reached an agreement. . At this conference, Global Zhida will officially authorize Xuan Xuan to be an agent in Henan, and share the cooperation model between CAN intelligent terminal and Xuan Xuan from the national agents, from strategic planning, brand planning, business model, store design, etc. Perspectives are interpreted in all directions so that agents can fully understand the strategic development planning of CAN intelligent terminals and lay the foundation for in-depth cooperation with each other. The convening of the offline channel conference will unveil the full screen of CANTV's full-scale battle against the Internet TV market, and at the same time, it also demonstrates the determination and enthusiasm of CAN to plough the market. In addition, the conference's on-site CAN intelligent terminal will also release the U65 flagship product of the CANTV Super TV series. type.
Although the CAN smart terminal is a rookie brand in the industry, but with its inherently superior genes and high-quality brand concept of “specialist viewâ€, it has a clear CAN on the economic battlefield of the lead living room centered on Internet TV. The strategic line and the clear-headed mind, valuable products and multi-channel strategies are always the two wheels of intelligent terminal equipment. On top of this wheel, it is the Internet living environment that Internet TV should achieve. With the power of offline channel providers, CAN will open up barriers both online and offline, link all channels together, strengthen the brand's competitive strength in the form of matrix and grouping, expand the brand's market influence, and realize the transformation from value to sales.
All unprepared ambitions are just wishful thinking. For a ready-to-use CAN intelligent terminal, creating a “wisdom home†is a must.
Professional products start value war
"Entrance to the world," as the smart center of the living room, Internet TV is an important entrance to the home Internet. Since its introduction, CAN has been adhering to the brand concept of “specializing on what it is designed for, and not looking at what has been doneâ€, aiming to create high-quality intelligent terminal products. Among them, the CANTV Super TV series brand mainly focuses on the layout of the living room economy, relying on CIBN's full range of Internet TV resources, and strives to create an ecological service platform integrating audio and video entertainment, big screen games, and life services. In addition to CANTV Super TV series brand, CAN Intelligent Terminal also owns CANbox Super Cloud Box series and CANbar Super Sound Blaster series with OTT function.
As far as the current situation is concerned, although the time for the CAN intelligent terminal to enter the market is not too early, but the CAN intelligent terminal product does not rely on the industry's "low-cost" strategy to acquire users, but from the perspective of professional products, will " The price war has reached the "value war" level. In product design, CANTV has assembled a large number of R&D personnel and SARFT experts and industry masters, and has carefully polished every product for the consumer. Good hardware, good image quality, and good sound are everywhere. At the same time, with the help of its own industrial genetic superiority, CAN intelligent terminal also vigorously integrates core resources, strengthens win-win cooperation with the Internet industry, and continues to climb together. Recently, in order to coordinate with its brand strategy, CAN products have reached the hands of consumers. The terminal has invested tens of millions and helped Chinese music. It has jointly created a star star reality show “Grammy's Tribute to China Star†with Dragon TV, and has joined top Chinese musicians such as Liu Huan, Sandy Lam, and Cui Jian. Due to the quality concept of CAN intelligent terminals, brands and products have also been highly recognized by consumers. For example, in the just-before-seen shopping festival, CAN Intelligent Terminal CANTV Super TV series brand 49-inch new C49S The sales volume of 27,000 units ranks first in the same-size Internet TV. This kind of transcript speaks for a brand new intelligent terminal brand.
Online and offline omnichannel linkage
As we all know, the Internet TV channel is made up of two major modules: TV sets and content services. While building the TV itself and content services, channel construction is also a top priority. In this special event of CANTV, which was held on September 15 this year, Suning's “9.15 CANTV Super TV Blue Storm†special event, 3,000 CANTV Super TVs C43 were sold out by consumers in just 20 minutes. There is a clear bonus compared to the booming online channel vitality. Therefore, in the current TV market, both traditional brands and Internet brands have high hopes for online, CAN smart terminal brands from the self-operated e-commerce platform CAN mall to the tripartite platform Suning, Gome, Tmall, Jingdong and other major online coverage Platform, online After we finished, we took a look at the situation under the CAN intelligent terminal line. While the online channel was in full swing, the CAN intelligent terminal brand also actively set up the construction of offline channels nationwide. Under the "vendor integration" strategy of channel operations, through the channel sinking in key areas, a standardized and specialized marketing mechanism and marketing model have been established. CAN brand leader Fu Qiang, general manager said that CANTV will not be sold exclusively online, but hope that more consumers can experience the unique charm of CAN smart terminals online, and as early as six months ago, CANTV began to deploy in the country Experience shops and sales channels offline, so the current situation has gradually formed a full-channel coverage.
It is reported that on November 20th, Global Zhida will hold the National Channel Launch Conference 2015. Henan Station will serve as the first stop and serve as a key province for offline channels. Today, 17 prefecture-level subcontractors in Henan have clearly reached an agreement. . At this conference, Global Zhida will officially authorize Xuan Xuan to be an agent in Henan, and share the cooperation model between CAN intelligent terminal and Xuan Xuan from the national agents, from strategic planning, brand planning, business model, store design, etc. Perspectives are interpreted in all directions so that agents can fully understand the strategic development planning of CAN intelligent terminals and lay the foundation for in-depth cooperation with each other. The convening of the offline channel conference will unveil the full screen of CANTV's full-scale battle against the Internet TV market, and at the same time, it also demonstrates the determination and enthusiasm of CAN to plough the market. In addition, the conference's on-site CAN intelligent terminal will also release the U65 flagship product of the CANTV Super TV series. type.
Although the CAN smart terminal is a rookie brand in the industry, but with its inherently superior genes and high-quality brand concept of “specialist viewâ€, it has a clear CAN on the economic battlefield of the lead living room centered on Internet TV. The strategic line and the clear-headed mind, valuable products and multi-channel strategies are always the two wheels of intelligent terminal equipment. On top of this wheel, it is the Internet living environment that Internet TV should achieve. With the power of offline channel providers, CAN will open up barriers both online and offline, link all channels together, strengthen the brand's competitive strength in the form of matrix and grouping, expand the brand's market influence, and realize the transformation from value to sales.
All unprepared ambitions are just wishful thinking. For a ready-to-use CAN intelligent terminal, creating a “wisdom home†is a must.