Laser projection market will maintain product diversification trend
The real technological innovation of Zhongzhao.com will bring about new and disruptive technologies. Every major technology will produce a group of enterprises to follow up. When it comes to this, we have to mention the hottest laser in the large screen projection industry. With the help of the Internet, laser projection shows that brands and products swept the entire projection industry overnight. The emergence of laser technology has already driven a group of enterprises to rapidly develop their products, industrialization and market in the expected direction. Let us There is a "projection industry" is in the feeling of a hundred flowers!
The laser source is not just a simple innovation of the projector's light source technology. With this light source technology, the combat power of the projector has risen linearly. In the past, under the competition of LCD screens, LED splicing screens and other technologies, the development of projectors has been limited to specific areas. With the popularity of laser technology, projectors will be greatly expanded in business, engineering, and home. From a technical point of view, it can be said that the laser source makes the projector "liberated" and no longer dances with a dragonfly.
Mastering innovative technologies and leading the consumer market concept is the only magic weapon for galloping shopping malls. It is also the key to innovative products to define the market and gain consumers' favor. From the projection industry's market development in the past two years, it is not difficult to see that a clear trend is that laser projection is infiltrating into the daily life field. The value of laser projection is gradually being accepted, and it has enriched our lives while changing the visual experience with the ultimate display. The expansion of laser projection applications is an irreversible trend worldwide. Nowadays, laser projection display technology is becoming a new territory in addition to the traditional market such as command and control, video conferencing, education and teaching, and the increasingly popular markets for cultural entertainment and home theater.
Entering 2016, the most noteworthy aspect of display technology is undoubtedly the “laser displayâ€. There is no laser and no projection. The laser light source is getting louder and louder in the projection industry. It is a master story for every projection brand. Laser display is recognized as the "fourth generation" display technology, as the fourth Generation display technology, laser projection display technology has the following five advantages: large color gamut, rich color, high saturation, strong color expression. Because the laser display has the characteristics of large wavelength selectivity and high spectral brightness, it can be synthesized by human eyes. More than 90% of the color gamut coverage of natural colors completely breaks through the deficiencies of the gamut space of the first three generations of display technology, achieving perfect color reproduction. The advantages of laser light source determine its good application in the future market, whether it is traditional business. And the education market, or the current engineering market, and even the future home market, laser light source has great potential to be dug.
The development of any cutting-edge technology, in the final analysis, is to provide services for people's life and production, which is now called the user experience. For the audiovisual industry, laser projection is not subversive, at least an innovation. Under the situation that the growth of the laser projection market is parabolically rising, the laser projection technology will continue to be iteratively upgraded, and the application fields and levels will be extended. As new and old brands continue to join, product lines continue to expand, mass production, etc., technology continues to mature, R & D and production costs continue to be reasonable, laser projection display industry chain will be further improved, the future development of projectors provides more possibilities, the future The year will form a strong market competitiveness.
From the perspective of the whole industry, the emergence of laser light source is also an opportunity for the development of China's projector industry. "Curving overtaking" is not an unreachable dream. The future is ubiquitous, and this huge market cannot be handed over to foreign brands. Therefore, the development of the laser industry is strategic. According to relevant data, by 2020, China's laser projection market will reach 1.25 million units and 16.9 billion yuan. Compared with 2015, the compound growth rate will reach 95% and 62% respectively. In the context of national policy support and demand upgrading, both local emerging enterprises and traditional projection coffee companies use laser projection as an important fulcrum for the future of the layout, and constantly explore and innovate in technology, market and business models. Although the traditional projection market continues to decline, laser projection has taken over the banner of industrial development and has become the biggest driving force for the projection market to regain its upward momentum.
Editor: Yingzi
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