7.25 billion yuan 100% holding Zhongshan NVC, NVC lighting to force home lighting

In the era of LED lighting, the boundaries between LED homes and commercial lighting began to blur. Among them, many lighting companies have changed their inertia thinking in the past one market and started to expand horizontally in the lighting market.

Since the beginning of this year, Op, one of the traditional home lighting faucets, has begun to accelerate the launch of commercial products. NVC, which started with commercial lighting, is also accelerating the investment in the relatively weak home lighting market during the traditional lighting period.

Following the launch of the lighting brand “Berkeley”, NVC, a wholly-owned subsidiary of NVC Lighting, entered into an equity transfer agreement with the transferor Jinzhonghe Investment Co., Ltd. yesterday.

The parties agreed to purchase a 25% equity interest in Yao Neng Holdings Co., Ltd. (target company) sold by Jinzhonghe Investment with a preliminary share price of RMB 225 million. Yao Neng Holdings holds a series of international patents for new generation LED semiconductor technology and a 50% stake in Zhongshan NVC.

Just in February of this year, NVC Lighting has invested RMB 500 million to acquire a 75% stake in Yao Neng Holdings Co., Ltd. Upon completion of the acquisition, NVC Lighting will hold a 100% stake in Zhongshan NVC.

As a major business operation and growth point of NVC Lighting, NVC Lighting believes that by increasing the shareholding ratio of NVC Lighting in NVC, NVC Lighting can research, develop and produce from NVC. Profit from the advantages of selling lighting fixtures, light sources and other lighting appliances and LED products, thereby achieving greater economic benefits and development potential.

According to industry analysts, NVC lighting is intended to strengthen the control of NVC lighting in the home lighting business, and Zhongshan NVC is the main force of NVC's home lighting.

At the 2015 annual meeting of NVC, NVC Lighting Chairman Wang Donglei once said that in 2015, NVC has achieved sales of 860 million yuan, a contrarian growth of 32%. In 2016, NVC’s target was 1.2 billion yuan, a year-on-year increase of 40%. %. Next, we will fully support the big home business and win market strategic opportunities.

"The NVC home business has huge room for growth. The home business and the business photo business must be hard." Wang Donglei said that the construction of home sales network will be increased, the speed of opening stores will be accelerated, and product and supplier resources will be integrated.

According to Wang Donglei, within three years, NVC's home business goal is to surpass Philips home and catch up with Op Home.

The NVC Lighting Board believes that the intellectual property owned by the target company Yao Neng Holdings will benefit NVC lighting technology upgrades and new product development, and will enhance NVC lighting competitiveness, develop the international market for NVC lighting products, and promote mines. The growth of lighting performance.

NVC's financial report for the first half of 2016 showed that the net profit for the first half of the year reached 135 million yuan. After eliminating the provision, the net profit attributable to shareholders of the listed company was 82.14 million, a year-on-year increase of 3.8 times.

Comparing the net profit data of NVC in previous years, it was 81 million in 2013, 58 million in the first half of 2014, and 17 million in the first half of 2015. The profit level in the first half of 2016 reached the highest level in the past four years. Among them, the home lighting business grew by more than 30%.

According to the management account of Zhongshan NVC, as of the end of last year, the unaudited assets of Zhongshan NVC were 201 million yuan, the unaudited owner's equity was 46.61 million yuan; the unaudited profit before tax was 122 million. Yuan, unaudited profit after taxation was 91.61 million yuan.

After the completion of the acquisition, the consolidated net profit of Zhongshan NVC will also bring a small net profit contribution to NVC.

When talking about the introduction of lighting lighting brand, NVC lighting CEO Zhang Peng believes that the lighting market continues to expand, demand is constantly subdivided, the scale of the company is bigger, to cover more consumer groups, multi-brand operation is a good choice.

In the past two years, in addition to a number of domestic LED lighting companies in the increase in home lighting investment, there are many small and medium-sized brand companies are also actively participating in lighting and home lighting, and even set off a series of home lighting, they are expected to win lighting and in the future A larger share of the home lighting market.

This is due to the fact that in 2016, the property market was hot, especially in the first-line and some second-tier cities, and on the other hand, the central government’s “de-stocking” of the real estate market.

The listing of Op Lighting has undoubtedly brought great competition uncertainty to the home lighting market.

According to the semi-annual report, from January to June 2016, the total operating income of Op Lighting was approximately 2.234 billion yuan, up 22.65% year-on-year; the net profit was 183 million yuan, up 33.58% year-on-year, mainly due to the continuous growth of product sales.

On the other hand, compared with the simple price competition in previous years, since 2016, LED home lighting enterprises have become more competitive with the comprehensive capabilities of the enterprise supply chain, the expansion of scale and the control of procurement costs.

Power companies will capitalize on capital acquisitions, capacity and channel expansion through capital advantages, and the gap between the strength of second- and third-tier lighting companies will gradually open.

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