Apple's Google giant pushes the wave, the car operating system is gaining momentum

The business opportunity of the intelligent car voice control system broke out. The 7th Google I/O Developer Conference, which was highly anticipated, was held at the Moscone Center in San Francisco, California at the end of June. One of the highlights of 2014 was the release of Android Auto, the telematics operating system.

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The operating system has won a lot of car manufacturers, this can be learned from the official website of Google; Android Auto will be applied to Audi, Chrysler, Ford, Hyundai, Volkswagen ), Volvo, Mitsubishi and other car brands launched new car models.

The biggest selling point for Android Auto to get the first-line automaker Aoyuan is to let the driver turn on the car's navigation function, play music, search for restaurants, etc. through voice commands, without having to look down on the car or the screen on the phone. Significantly improve the safety of driving; in addition, future car manufacturers will also cooperate with Google to develop more innovative and eye-catching automotive applications (App) to increase the added value of the product.

Google launched the Android Auto operating system, which is quite similar to CarPlay, which was released by Apple in March 2014. With the advent of Android Auto and CarPlay, the market for smart car voice control systems has followed suit, driving the speech recognition engine (Speech Recognition Engine) market to soar.

Intelligent vehicle humming voice-control speech recognition engine

The global car manufacturer is competing to introduce a new generation of product line into the voice control system, allowing drivers to perform a variety of functions through the voice control system when driving, thereby improving the safety of driving and driving the demand for voice recognition engines to increase substantially.

Liu Jinrong, deputy general manager of Saiwei Technology Enterprise Customer Division, said that targeting smart vehicles has become the trend of the times. Auto brand owners have stepped up their products in the product line to attract more attention from end consumers, but they have led drivers. The risk of distraction due to hands-on operation during driving, and let the car factory realize the importance of the voice control system in intelligent vehicles.

In view of this, automobile brands such as BMW, Toyota, Honda, Ford, and LUXGEN have successively released products equipped with sound control systems to enhance the safety of drivers.

Liu Jinrong pointed out that since the governments of various countries have promulgated a ban on drivers in the workshop, the man-machine interface of OBU or Video/Voice/Navigation (AVN) has been increasing since the second half of 2013. The car factory launched a built-in voice control system, and it is obvious that the voice control system has gradually become the standard function of the car.

The car manufacturers are competing to release new products supporting the voice control system, which has also led to the rise of the voice recognition engine market, attracting developers of voice solutions such as Nuance, Saiwei Technology, Cheyin.com and Xunfei.

Stuart Sharpe, vice president of action for Nuance Greater China, emphasized that the voice control system has become the main system layout focused on the car factory, thereby enhancing the safety of the driver's function in driving the car while driving. The company has accelerated the development of intelligent vehicle-equipped sound control systems with major automotive starter equipment manufacturers (OEMs) and first-level voice control system suppliers.

Liu Jinrong mentioned that in the past, smart phone brands such as Apple and Samsung have already released products that install voice control systems, and have become a customer base that many voice solution providers are trying to win. In fact, according to the survey, the United States is For example, only 18% of iPhone 5 users will use Siri's features, mainly due to user habits and lack of privacy during operation.

In contrast, based on security considerations, voice control systems will become a must-have feature for automobiles, and the future will be an important source of revenue for voice solution developers. Liu Jinrong revealed that from the current order volume of the company, the 2014 voice recognition engine will focus on nearly 50% of revenue contribution, and the proportion will increase in the next few years, and even hope to drive overall revenue higher than last year. It is quite different from the past mobile phone application that includes the semi-revenue of Saiwei Technology.

In particular, in 2014, Apple and Google, the two giants, have released the intelligent vehicle-based communication system CarPlay and Android Auto, which further promoted the acceleration of the introduction of intelligent vehicles into the voice control system in the market.

According to Liu Jinrong, the built-in voice control system of the car is divided into two types. The cloud system of the vehicle-mounted telecom operation system is uploaded to the cloud for calculation and execution instructions after the driver receives the driver's instruction. The second is the car. The vehicular communication system does not require the use of its voice recognition engine and processor to identify and run commands via networking.

Chen Baiwei, business manager of Saiwei Technology, analyzed that it is difficult to ensure that the driver's driving route can be connected to the Internet. Therefore, it is expected that the cloud and telematics systems that will be introduced into the voice control system will coexist in the future to avoid the voice control system when the network cannot be connected. Operate various services and functions.

Mr Chan said that the voice control system of smart vehicles must be integrated with information services, and the information services for different countries are very different. Therefore, the company will continue to leverage the efforts of more local content providers to provide enhanced local resources. Sexual service and feature voice solutions to win the favor of more car manufacturers.

As the voice control system is on the rise, the car voice control app with Android Auto will quickly pop up.

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