The stunning appearance of the smart home centering on Hisense AI TV brings more convenience to home life

"The era of the big screen has arrived, and AI TV has become the mainstream of the market." On the afternoon of November 8, at the "Hisense TV 2018 Product Tasting Conference" held in Chengdu, Wang Wei, general manager of Hisense Electric Marketing Company, revealed that the 65-inch large screen and AI smart TV has become the darling of China's color TV market entering a new stage of "regeneration". Relevant data shows that in the third quarter of 2018, the sales volume of 65-inch TVs in the full-size segment of the market accounted for 9.8%, which is the size segment with the largest increase. The 44th week data of CMM just released shows that the top 20 TVs in the color TV best-selling list are all 55 inches and above, and the large-size TVs "starting from 55 inches" have become the first choice of consumers.

Under this market trend, Hisense launched U7, U8, U9 and other high-end ULED TV new products this year and laser TV L5, which continued to expand Hisense's advantages in the large-screen market. Market data shows that in the first three quarters of this year, in the 65-inch size segment, Hisense ULED TV sales increased by 59.8% year-on-year; Hisense laser TV sales increased by 418.8% year-on-year, and sales in the 80-inch and above large-screen market The occupancy rate reached 55.77%.

Specific to the Sichuan-Chongqing market, the growth of large-screen TVs is particularly evident. According to the sales data of the five branches of Hisense TV in Chengdu, Chongqing, Nanchong, Leshan and Luzhou in the first three quarters of 2018, the proportion of large-screen TVs of 65 inches and above in the overall sales has increased significantly, and the sales volume has increased by 60.74% year-on-year. . Hisense has also maintained a high market share in Sichuan Province. From January to September, Hisense's sales in Sichuan Province accounted for 13.74%. In July, driven by the World Cup, the sales accounted for more than 20%. , Hisense Laser TV sales in Sichuan Province increased by 600% year-on-year.

In addition to the growing screen, another major feature of this year's TV market is the rapid popularity of AI TVs. Hisense revealed that, according to data from Aowei Cloud, in the first three quarters of 2018, the market share of AI TVs reached 49.5%, a year-on-year increase of 73.7%. In other words, for every two TVs sold on the market, one is an AI TV. On the basis of realizing the two intelligent interactions of full-scene image search and full-scene voice, Hisense AI TV has achieved a comprehensive upgrade of picture quality AI, sound quality AI, interactive AI and content AI, and has become a TV that realizes automatic recognition of intelligent scenes. TVs equipped with Hisense's latest AI operating system can not only understand and execute the user's voice commands, but also recognize the user's age and gender based on the voice and recommend more suitable content, and can better understand the screen scene that is being played. And automatically match the best audio-visual program.

At the scene of the tasting, the smart home centering on Hisense AI TV also made a stunning appearance. TV is not just a TV, Hisense AI TV has become the control center of the entire smart home system, which can easily control various equipment such as curtains, air conditioners, refrigerators, lighting, humidifiers, etc., bringing more convenience to home life.

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