10 people talked about: National efficient lighting promotion work
In 2008, the promotion of high-efficiency lighting products has been successfully concluded, and a new round of promotion and tendering is ready to go.
In the upcoming round of promotion work, how can innovation be sustained, experience can be promoted, and problems can be solved? On February 6, at the National High-efficiency Lighting Promotion Seminar, relevant departments, relevant experts and numerous lighting companies will be promoted. Let's discuss how to continue to promote high-efficiency lighting products. Special excerpts attended the meeting to speak to readers.
Promote publicity and responsibility
Yao Zhongli, editor-in-chief of China Financial News
Energy conservation is a matter of great importance to the highest decision-making level of the Chinese government in recent years. Since 2008, under the guidance of various energy-saving policies and the joint efforts of all parties, energy conservation has had a very important impact and positive effects throughout the country.
The promotion of high-efficiency lighting products, as an important support point of the energy-saving policy, has indeed played a positive role in benefiting the country and the people.
The Ministry of Finance, especially the Ministry of Construction and Economics, has made tremendous efforts in energy conservation promotion and has also made positive contributions. In terms of national energy development, energy utilization, energy conservation, etc., the Economic and Trade Department has a set of ideas and has issued a number of policies in turn, achieving a policy effect worthy of recognition.
A good policy, it needs effective communication at the macro and micro levels, in order to achieve positive policy effects, I think this is also a main motivation for holding this seminar, listen to all aspects of opinions and suggestions, achieve very good Communication and communication, in order to achieve a win-win, win-win effect.
As the official newspaper of the Ministry of Finance, China Financial News actively promotes the major policies of the State and the Ministry of Finance. The purpose is to enable these policies to be better implemented and implemented. This is our consistent aim and unshirkable. responsibility. Under the guidance of the Ministry of Finance, in 2009 we will do a better job in promoting and promoting high-efficiency lighting products, and make unremitting efforts for the establishment and improvement of energy-saving awareness in the whole society.
Association and industry development
Chen Yansheng, Chairman of China Lighting Association
China Lighting Association was established in 1989. It has been 20 years since this year. As a bridge and link between enterprises and governments, industry associations mainly serve enterprises, and also play a role as a bridge and link between enterprises and governments, and timely convey relevant national policies and policies. The enterprise also conveys the opinions, ideas and hopes of the government to the government.
In the past 20 years, industry associations have developed together with the entire industry. In the past 20 years, especially in the last 10 years, the entire industry has shown a sustained, rapid, stable and healthy development momentum. In 2007, the industry's sales exceeded 200 billion yuan, and the output amounted to 1.3 million US dollars. According to customs data, in 2008 the export volume of the whole industry exceeded 16 billion US dollars.
In the past 20 years, the product structure of the lighting industry has also undergone great changes. High-efficiency lighting products represented by various types of fluorescent lamps have experienced rapid growth with an average annual growth rate of over 20%. In addition to meeting the domestic market demand, China's lighting products account for a large proportion of exports, accounting for half of the total industry sales. At present, China's lighting products have been exported to more than 170 countries and regions in the world.
Since last year, the Ministry of Finance and the National Development and Reform Commission have issued the Interim Measures for the Administration of Financial Subsidy Funds for Efficient Lighting Products Promotion. In this work, our association will continue to actively cooperate with the Ministry of Finance and the National Development and Reform Commission to do this work, providing industry and technical support.
From the promotion work of last year, although it was the first year of promotion, everyone still has no more experience, but each enterprise has exerted subjective initiative, and also closely cooperated with local local governments, so that the promotion work is generally exceeded. To achieve the goals set last year, the overall effect of promotion is very good.
This year's new round of energy-saving lamp promotion has to start again. It is necessary for everyone to sit together and sum up experience to make a new round of efficient lighting promotion work better.
Model innovation
Ye Ming, Director of the External Liaison Department, Philips Lighting Department
In the promotion work in 2008, Philips undertook the promotion of self-ballasted fluorescent lamps in three provinces of Henan, Jilin and Hubei, and promoted the promotion of T8 fluorescent tubes in Jiangsu, Shaanxi, Shanxi, Liaoning, Jilin and Heilongjiang. As of the end of 2008, Philips has promoted 4.2 million energy-saving lamps and 2.8 million T8 energy-saving lamps in various regions.
As a global leader in lighting energy conservation, Philips has positioned this event as a popular project, actively supporting and cooperating with the government, giving full play to the advantages of sales and after-sales service networks throughout the country, and proactively selecting second- and third-tier cities for product promotion.
In the promotion mode, the company set up a special operation group and has the responsibility to cooperate with the local governments and the energy conservation authorities, and made great efforts. On the basis of specific practical experience, the regional government has jointly developed a set of promotion modes for second- and third-tier cities, and submitted them to the National Development and Reform Commission as a model for future promotion activities. For example, in Henan, the use of online platforms to promote products, purchase products, the use of special promotion conferences in Jilin, promotion of community promotion and the establishment of 20 direct sales points in the city, and other three programs, received unprecedented results.
The promotion work has made us more aware that the prospect of participating in a comprehensive strategic public project is encouraging. At the same time, Philips also deeply realized in this event that supporting and cooperating with the Chinese government's energy conservation and environmental protection activities has far-reaching significance for the further establishment of our brand image and the implementation of various businesses.
Philips is actively taking on social responsibility while expanding its market. We sincerely hope to continue to participate in the new round of government subsidy green lighting projects, give full play to the advantages and strengths of Philips, carefully summarize the first valuable experience and lessons, and actively support and cooperate with the central and regional governments for the national energy conservation and environmental protection. Make a concrete contribution.
Excessive motivation to complete the task
Xu Bin, Manager of Strategic Operation Department, Zhongshan Op Lighting Co., Ltd.
First of all, I am very grateful to the government for organizing the implementation of high-efficiency lighting products to promote such a popular project for the benefit of the country, the people and the benefit of the enterprise.
As of January 18, 2009, Op Lighting has completed a total of 5.52 million energy-saving lamps in Shanxi, Shaanxi and Ningxia, and all of them have exceeded the first batch of high-efficiency lighting products promotion targets issued by the state.
The reason why Op Lighting can exceed the promotion tasks, we summarize mainly based on the following points:
The first is to promote model innovation. In Shaanxi Province, a community promotion service station promotion model centered on the winning bidders is formed for the majority of urban residents; in Shanxi Province, an administrative instruction promotion model centering on township governments and village committees is formed for rural residents; in Ningxia Autonomous Region, Aiming at the majority of low-income families, a mixed system promotion model of the neighborhood committee and the winning bidders will be formed.
Second, local government leaders attach great importance to it. In Shanxi, Shaanxi and Ningxia, the high-efficiency lighting leading group led by the director of the Provincial Development and Reform Commission and the deputy director of the Finance Department was formed. At the same time, the energy-saving competent departments at all levels formed an effective lighting product promotion and implementation group, and arranged special personnel to be responsible.
The third is the powerful distribution and after-sales service network of Op. As of December 31, 2008, Op Lighting has 3,500 specialty stores nationwide, more than 8,000 outlets, and stores in more than 95% of the county and citywide cities in the country, providing a successful implementation of efficient lighting products. Strong logistics and after-sales service guarantee.
The fourth is to increase publicity. The promotion of energy-saving lamps will be fully reported and promoted through local TV stations and mainstream news media.
The fifth is to strengthen supervision. The local energy conservation authorities set up full-time supervision and inspection teams to ensure that the enterprises carry out their work in strict accordance with the requirements of the government.
Strengthen the quality of energy-saving certification
Xing Heping, Director of China Quality Certification Center
As everyone said, the promotion of high-efficiency lighting products is indeed a project that benefits the country and the people, and it is in the forefront of today. According to statistics, the total electricity consumption of lighting appliances accounts for about 13% of the total electricity consumption in the country. Faced with such a large amount of lighting power consumption, the government has promoted the use of high-quality energy-saving lamps by means of government subsidies, so that ordinary people can use high-quality, high-efficiency energy-saving lamps with a small amount of money. This approach has played a very good market guidance and Energy promotion role. Both consumers and businesses benefit from a significant reduction in power consumption. For such a good thing, our China Quality Certification Center (CQC) must actively cooperate to let more and better energy-saving lamps enter thousands of households.
China Quality Certification Center is a technical organization that conducts conformity assessment on whether products meet the standard requirements, provides certification technology services for applicants, and provides good quality control for the government and the city, especially CCC compulsory certification. Entering the customs. At present, according to the relevant laws and regulations of the country, CQC is actively researching and continuously improving the “Certification Implementation Rules†for the safety and energy saving of energy-saving lamp products according to the characteristics of the products and the status quo of the products, in order to adapt to the government's products. The need for quality and the needs of the market strive to ensure good quality for consumers and the market.
Below I introduce the catalogue of lighting energy certification. At present, there are 8 kinds of lighting electrical products that CQC can carry out energy-saving certification, namely: self-ballasted fluorescent lamps for general lighting, double-ended fluorescent lamps for general lighting, single-ended fluorescent lamps, high-pressure sodium lamps, metal halide lamps, tubular fluorescent lamp ballasts. Ballasts for high pressure sodium lamp ballasts and metal halide lamps. These 8 products cover 5 kinds of light sources and 3 kinds of ballasts, and can be easily applied for certification on the CQC network.
Then, even if a product meets the requirements for energy conservation, if there is a safety hazard, it is an unqualified product, consumers can not use it with confidence, and the promotion of energy-saving products will be affected. Therefore, energy conservation should be based on safety and EMC compliance. That is, if you want to apply for an energy-saving certificate, the company needs to obtain the safety and EMC certification of the product.
CQC can provide all the certifications of the above projects at one time. Applicants can apply for the above projects at the CQC website at the same time. Providing convenience to applicants in the certification process, reducing the time required to apply and obtain certificates.
The process of applying for energy-saving certification is basically the same as the 3C certification process that everyone is familiar with. First, the applicant submits an application for certification to CQC on the Internet. After the CQC acceptance engineer accepts the application online, it will send a list of documents submitted to the CQC and the testing organization, and send a copy of the information to the applicant according to the requirements of the document list. One of the testing agencies is sent to CQC. After receiving the application materials and verifying the information, the certified engineer will send a sample notification to the applicant on the Internet. The applicant sends samples to the testing agency according to the requirements of the sample delivery notice. If the sample is unqualified, the testing organization will notify the applicant to carry out rectification. If the test is qualified, the testing organization will send the type test report to CQC, the certification engineer will report the review, and then issue the factory inspection according to the information sent by the applicant. The CQC will send factory inspectors to conduct on-site inspections at 11 sub-centers across the country. If the factory inspection is qualified, the sub-center will return the factory inspection report, and the final qualification assessment will be carried out by the five engineers. After the conformity assessment, the engineer will issue a fee notification on the Internet, and the enterprise will pay CQC according to the content of the fee notification. After the confirmation fee is received, the certificate will be sent to the company immediately. This is the overall process of energy certification.
Promote effective business benefits
Hong Bing, Senior Manager, National Distribution Network, Osram (China) Lighting Co., Ltd.
In the promotion work in 2008, the government played a very important role. There are only a handful of things like the promotion of energy-saving lamps in China.
From the perspective of promotion completion, as of January 31, 2009, our company has completed nearly 7 million high-efficiency lighting products, and the promotion effect is very good.
In the Beijing area, the Beijing Municipal Development and Reform Commission, the Finance Bureau and other competent departments have formulated a comprehensive promotion plan. The municipal committees have implemented the projects step by step, and the relevant neighborhood committees have cooperated vigorously. As a supplier, our company has organized a sales team of more than 300 people. At the same time, we promoted activities in dozens of communities at the same time, unified dressing, and set up an inefficient light source recycling bin on the spot, effectively conveying the country's willingness to promote efficient lighting products.
In Henan, the promotion enterprises are selected through competitive bidding. The promotion enterprises are responsible for opening and debugging the common information platform on the Internet, introducing products, and accepting purchase requests from large users and resident users. Promote enterprises to promote high-efficiency lighting products through online application, online contact, on-site service, etc., and sign the supply contract on behalf of the winning bidders and large users and community neighborhood committees. The promotion method is rich in innovation.
Finally, I will ask you two questions for discussion. First, the issue of local promotion funds, how to make local governments have the ability to undertake promotion activities is a concern; the second is the issue of subsidy distribution process, whether it can simplify the application process, to avoid the excessive effort of enterprises to subsidize the issue.
Seriously sum up experience and do a good job in the new round of promotion
Wu Haijun, Director of Energy Policy Division, Department of Economic Construction, Ministry of Finance
The purpose of promoting energy-efficient products is to make energy-saving awareness deep into thousands of households, and to lead high-efficiency energy-saving product manufacturers and markets. Only by increasing the promotion of energy-saving products, increasing the market share of energy-saving products, and improving energy-saving technologies, the two wheels are moving together. Only positive results will be achieved. Judging from the completion of the promotion in 2008, more than 60 million promotion shows that this work has achieved great success, which also has opened a new path for the promotion of other energy-efficient products in the future, and has expanded the market share of energy-saving products. It also promotes the positive effects of enterprise progress and market expansion. It also gives this promotion the positive significance of gradually realizing industrial restructuring, building a conservation-oriented society, developing a low-carbon economy, and promoting energy conservation and emission reduction.
The local government has given great attention and support during the promotion process, which is also an important guarantee for the success of this promotion. In addition, the promotion not only gave the opportunity to the enterprise, but also gave the responsibility to the enterprise, so that they felt the responsibility was great. In such a popular project and Huimin project, enterprises can be said to have made all the efforts, actively use their brains, formed a variety of promotion models, and realized the original intention of policy design.
First of all, from the perspective of Huimin, the people have indeed received benefits, which is also a prerequisite for the promotion work to continue. Efficient lighting products are promoted by letting the people compare their brightness, energy saving effect and longevity, and cultivate energy-saving awareness through personal experience. Therefore, no energy-saving products can have such a large social influence and such extensive publicity as high-efficiency lighting products, and truly make energy-saving awareness popular.
Secondly, from the perspective of enterprises and industries, the expansion of the market stems from the improvement of consciousness. The people have gained benefits and improved their understanding, which means that the products have been recognized by the market. Through the promotion of this energy-saving lamp, the company has expanded its market efficiency and strengthened the brand effect, which will inevitably bring benefits to the enterprise and help the enterprise to become bigger and stronger. At the same time, this promotion has promoted the adjustment of the industry to a certain extent, and further promoted the production of better and more energy-efficient products.
From the perspective of the three people, enterprises and industries, the promotion of the energy-saving lamps has indeed realized the policy intentions of Huiminsheng and the strong enterprises, and played a positive role in the establishment and promotion of the energy-saving awareness of the whole society.
The promotion of high-efficiency lighting products has brought us a lot of questions worthy of consideration and summary. In the future work, we should improve the future work from the following aspects:
The first is to increase the promotion of energy-saving lamps. Through this promotion and related research, we found that incandescent lamps and inefficient energy-saving lamps are still used in many places in rural areas, which means that the promotion space for energy-saving lamps is still large, and the market demand cannot be ignored. The current market situation also requires us to do bigger, faster, and more advanced. Everyone has so much experience and believes that this year will be better, but this modest expansion should be based on the premise of perfect mechanism.
The second is to standardize the promotion methods and strictly implement the bidding procedures. In the standardization of bidding behaviors, adhere to the principle of openness and transparency, reduce mobility indicators and human factors, enhance objectivity, and strictly implement the relevant requirements of the Government Procurement Law in bidding.
The third is that enterprises must formulate and implement practical and feasible promotion programs. By promoting the gradual cultivation of consumers' awareness of energy conservation and thus changing the structure of lighting products and the energy-saving market in China, it can be said that financial subsidies are an important fulcrum for the promotion of efficient lighting products.
The fourth is to strengthen supervision and inspection and impose strict punishment. In order to ensure the quality of the promoted products and the company's fulfillment of the bidding commitment, we will organize experts to conduct spot checks in the near future, supervise the enterprises to follow the procedures, and make positive contributions to standardizing the industry and regulating the market.
Energy-saving lamps promote effectiveness
Xu Peixin, deputy director of the Materials and Energy Conservation Center
From 2006, the Ministry of Finance began to pay great attention to the promotion of energy-saving lamps. The leaders of the Department of Construction and Technology personally went to Zhejiang and other places to carry out in-depth research and promote the promotion of high-efficiency lighting products as the entry point for China's financial support for energy-saving capacity building. Therefore, from the Ministry of Finance and the National Development and Reform Commission in 2007, the Ministry of Finance and the National Development and Reform Commission organized us to conduct research on Henan and Hebei.
In the first batch of financial subsidies for the promotion of energy-saving lamps, it should be said that 13 successful bidders, with the support of local energy-saving authorities and financial departments, have promoted the promotion work as a popular project, and encountered many difficulties in the promotion process. . But what is gratifying is that with the joint efforts of many parties, the winning bidders exceeded the promotion task of 50 million energy-saving lamps last year. According to statistics, in 2008, the sales of more than 61 million energy-saving lamps were completed. According to estimates, the promotion of 61 million energy-saving lamps can save more than 2 billion kWh per year, with significant social and economic benefits.
In general, the promotion of energy-saving lamps directly caused domestic demand for lighting enterprises. Some of the successful bidders in the fourth quarter of last year were compensated for the obstruction of export products caused by the US subprime mortgage crisis due to the promotion of financial subsidies for efficient lighting products. It should be said that the winning bidders have also become beneficiaries through the promotion of high-efficiency lighting products. Therefore, many companies have indicated that they will continue to actively participate in the promotion of financial subsidies for high-efficiency lighting products in 2009, for the construction of green lighting projects in China, and for China’s energy conservation and emission reduction work. contribution.
From warm winter to spring
Zhang Xiaozhong, deputy general manager of Zhejiang Sunshine Group Co.
As the first manufacturer of energy-saving lamps in China, Zhejiang Sunshine Group has a production capacity of 400 million energy-saving lamps per year after nearly 30 years of development, and has become the world's largest energy-saving lamp manufacturing base.
Sunlight Lighting fully promotes the national high-efficiency lighting product promotion project, and actively cooperates with the provincial development and reform commissions or the Economic and Trade Commission in the promotion of 9 provinces including Shandong, Sichuan, Guizhou, Heilongjiang, Jilin, Liaoning, Shaanxi, Shanxi and Jiangsu. Work, increase efforts to promote the energy-saving, green and environmentally friendly lighting consumption concept. Under the joint efforts of many parties, as of the end of January 2009, Zhejiang Sunshine has promoted 6.6 million energy-saving lamps, 2.27 million T5 and brackets.
In order to implement the promotion work, the Sunlight lighting staff brought the sample of the winning product to the scene to explain to the residents and large users and publicize the national promotion policy. The efforts of Sunshine Company have enabled the Ministry of Finance, the National Development and Reform Commission to implement the policies of the country and the people, and the urban and rural residents and large users have truly become the ultimate beneficiaries. At the same time, through the implementation of the government promotion project, Zhejiang Sunshine raged in the global financial crisis. It has maintained a good momentum of development, from warm winter to spring of green lighting.
Finally, two suggestions are made. One is the 2% promotion fee. The promotion cost is relatively low due to the small base. Can it be appropriately increased in the new round of bidding? Second, I hope to promote the price in the new round of bidding documents. Whether or not the promotion fee is included is clarified.
Lowering the threshold for SMEs
Engineer Lin Yuan of Suzhou Kunshilai Lighting Technology Co., Ltd.
It is an honor to have the opportunity to attend this seminar. We also participated in the promotion of bidding last year, but for some reasons failed to win the bid. Therefore, I would like to make a suggestion, that is, whether the promotion of tendering can relax some conditions and allow more SMEs to participate in the promotion. I have seen some reports that more than 80% of the enterprises in the home appliances bidding units have won the bid, and the work has been carried out very well. I think that SMEs can also participate in the promotion of efficient lighting products as long as they do their products well. For example, the bracket T5 to T8 and T8 to T8 two products, our company and Shanghai an electrical company jointly developed in the country's first, from the end of 1998 has this idea, spent three years of research, we promoted in the domestic market In the past two years, only one of us was doing this kind of conversion product.
Although we did not win the bid last year, we have an advantage for the bracket conversion products. I hope that in the new round of bidding, we can lower the threshold and let good SMEs participate in the promotion work to contribute to the energy conservation work.
Rigid Led Light Bar,Emergency Vehicle Light Bar,Led Light Bar Truck,Strobe Flashing Lightbar
Siren And Speaker Co., Ltd. , http://www.911signaleurope.fr