Huaxing Optoelectronics invested 50 billion to launch the 11th generation line is expected to achieve mass production in 2019
On July 11, according to the "Shenzhen Special Zone Daily" report, on the afternoon of the 8th, Li Huanan, deputy secretary of the Shenzhen Municipal Party Committee and leader of the Shenzhen Huaxing Optoelectronics G11 Project Promotion Leading Group, went to the Shenzhen Guangming New District to investigate the main star of the TCL Group. The progress of the construction of the photoelectric G11 project in the early stage.
In May of this year, TCL Group's US subsidiary released a message on the official website that Huaxing Optoelectronics will invest 50 billion yuan to build the 11th generation LCD panel. At that time, TCL replied to the "Daily Economic News" reporter that the company's research and demonstration of the 11th generation line has been carried out for a long time, and the decision-making process has not yet started, there is still uncertainty.
It is understood that Huaxing Optoelectronics currently has two 8.5-generation production lines of T1 and T2 in Shenzhen, which is the second largest panel factory after BOE, ranking sixth in the world.
Mass production is expected in 2019
According to the report, Huaxing Optoelectronics G11 project, namely the 11th generation of new liquid crystal display panel production line project of Huaxing Optoelectronics. The total investment of the project is nearly 50 billion yuan, focusing on the production of high-definition large-size LCD panels of 65 inches or more. At present, the mainstream panel production lines of domestic enterprises are 8 generations and 8.5 generations. On the large-size LCD panels such as 65-inch, domestic TV manufacturers are generally only imported from abroad. Once the 11th generation line of Huaxing Optoelectronics is completed, it will become the world's highest generation and the largest investment in LCD panel production line. The project is planned to be located in Guangming New District, Shenzhen. It is planned to start construction at the end of the year and mass production will be achieved in 2019.
Shenzhen attaches great importance to the investment project of Huaxing Optoelectronics, the 11th generation LCD panel production line, but it is still unclear the corresponding investment details. Li Huanan and his entourage learned in detail about the preparatory work for project planning, fund raising, construction schedule, etc., and discussed 16 issues, coordinated on-site to ensure that the project started construction at the end of this year.
"Daily Economic News" reporter noted that the 11th generation line of Huaxing Optoelectronics has its unique background: the current domestic TV size is rapidly expanding, with an average size of 46 inches, higher than the global average size. In the next four years, the global average size will reach 45.6 inches, while China is expected to reach 50 inches. In the next three to four years, 55 inches, 65 inches or even 75 inches will become the mainstream of the market. Some public services such as government affairs, airports, education, and advertising all generate a lot of big screen demand.
For the reason why it is necessary to invest in the 11th generation line, the TCL Group's US subsidiary also said in the news that although the growth rate of traditional displays is slowing down, the demand for large-size high-resolution panels is very large; the global market has already seen With the change in mainstream TV size, the demand for large-size TV sets is expected to grow by more than 20% per year; after the completion of the project, the 11th generation panel line will enable TCL to meet the needs of consumers in this emerging market.
"This project has been passed for a long time, this time is equivalent to landing. As far as Huaxing Optoelectronics is concerned, its layout is mainly based on TV, and the trend of TV is to be large-sized. The 11th generation line is aimed at the market of 65 inches or more. Zhang Bing, research director of IHS Displaysearch, a market research organization, said that investing in the 11th generation line actually conforms to the positioning of Huaxing Optoelectronics itself.
Domestic large-size panels are basically imported
In the eyes of many insiders, the current mainstream production lines of domestic panel companies are 8 generations and 8.5 generations, and the production lines of higher generations are still blank. On the large-size LCD panels such as 65-inch, domestic TV manufacturers generally only Can be imported from abroad.
Before Huaxing Optoelectronics, the BOE TFT-LCD 10.5 line project with a total investment of 40 billion yuan at the end of 2015 and the Corning LCD glass factory project with a total investment of 1.5 billion US dollars started construction in Hefei New Station District. TCL plans to invest in the 11th generation line, the purpose of which may be to supplement its structural shortage of ultra-large size liquid crystal on the one hand, and may try to follow BOE on the other hand.
In Zhang Bing's view, the market for Huaxing Optoelectronics' 11th generation line is worth looking forward to. "The large size is relatively small, not every panel manufacturer of every brand will do it. Like the 10th generation line of Sharp is to do 60/70/80 inch, Samsung will do 75/82/85 inch, every manufacturer can't go. Layout all the big sizes is not a question of difficulty, but a market size is not enough."
Obviously, Huaxing Optoelectronics still has some challenges in the future market expansion. Zhang Bing said: "The large-size panel manufacturing technology is definitely not a problem, but it really needs a strong brand access. It is a high-priced product, this size is basically
It is up to the first-line brand to promote. In the early days of LCD panel development, the oversized size was basically done by Sharp and Samsung. â€
Another issue worthy of attention is that the 11th generation line of Huaxing Optoelectronics is expected to be mass-produced in 2019, and the discussion on the next-generation display technology route has been fermented for a long time, especially OLED is being widely concerned by the industry. Will it affect Huaxing Optoelectronics?
In this regard, a panel enterprise person expressed his concern to the reporter: "Huaxing Optoelectronics should be carefully investigated and weighed repeatedly. It can't be said that it is wrong, but it does have risks. Especially after Apple has a smart watch, Watches, alarm clocks and calendars are almost gone. Who knows which industry will completely replace the LCD panel?" But he also believes that at least in the next five years, the situation of BOE and Huaxing Optoelectronics will not be bad.
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